New Zealand Web Design & Marketing Blog

Avatar Ltd Acquires OnPage1 Media Ltd

April 9th, 2014
Avatar Ltd acquires OnPage1 Media Ltd

We’re pleased to announce that Avatar Ltd have acquired OnPage1 Media Ltd on January 24th, 2014. Both businesses are based in Christchurch and over the last two months Avatar has been meeting with new clients and merging the teams. The acquisition enables Avatar to expand out it’s capabilities in SEO and online marketing, as well… (read more)

Why Setting Website Goals in Google Analytics Is A Good Idea

April 4th, 2014
Why Setting Website Goals In Google Analytics Is A Good Idea

Just like hiring an employee and setting goals about what you want that person to achieve during their work day, it is important to set measurable goals when it comes to the performance of your website. Using this analogy again, if you employed someone to promote your business by selling a product, and they made… (read more)

5 Tips To Optimise Your Landing Page

June 18th, 2013

In many ways a landing page can make or break a website. It’s the first thing visitors see when they click the link on the search engine results pages and they will most likely make the assessment of whether it fits their needs or not within a few seconds of viewing it. Therefore, if you… (read more)

4 Tips To Consider For SEO Friendly Web Design

June 13th, 2013

People in the SEO and web design industry are talking a lot about how SEO is changing, but is it? A recent video by Matt Cutts (Head of the Google web spam team) really caught our attention. There is a lot of rumour circulating that link building is dead and whilst this may be true… (read more)

Get your questions answered

May 2nd, 2011 Answers is an online tool for finding and providing answers to a variety of questions. Answers allows you to post a question to a wide, and predominantly New Zealand audience, many of which are experts in their fields. You can also browse the vast collection of questions already posted and provide answers and… (read more)

April fools day pranks

April 1st, 2011

If you got through today without any mysterious phone calls, sniggering colleagues or the shame of being caught out, then you’re one of the lucky ones. For many, the 1st of April is a time for practical jokes, laughter and competition. Of course, unfortunately, that means exactly the opposite for the gullible folk out there…. (read more)

Avatar facebook page

March 29th, 2011

Facebook Pages are a fantastic marketing tool for all types of businesses. They allow you to add general information about your business and the products or services you offer, as well as photos, videos and web links to any location. They provide an excellent opportunity for your business to develop an online presence and reach your customers on… (read more)

2011 website conversions

January 26th, 2011

Many website operators spend most of their time trying to achieve great rankings and attract traffic to their site without giving enough regard for what happens when visitors get there. Fine tuning your site, so that you maximise your website’s goal conversions, is an often overlooked area that can have a huge impact on your… (read more)

Curation Link Building

December 13th, 2010

You can approach your online content strategy in the same way that a museum curator is a specialist responsible for the care and acquisition of content. Curating online content is about saving readers time by collating high quality content in an easy to use format. If you do a good enough job, it can be… (read more)

Google launches instant previews visual search results

November 11th, 2010

It’s been a busy year in search engine land, with a number of big changes to the way search engines index sites and present their results, including Google’s Caffeine update, Instant search and Places search plus the Bing Yahoo Alliance. As a result, search engine optimisation has become more complex than ever before, which has… (read more)

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